Martin Bush · CPA, CITP
Clarity and leadership when the stakes are high.
I help executives move complex initiatives forward—connecting people, specialist workstreams and the decisions that matter.
From acquisition integration to difficult transitions, I take ownership of the whole picture, through delivery and into internal ownership.
INSURANCE · HEALTHCARE · GOVERNMENT
INTERNATIONAL HUMANITARIAN WORK

Where I can help
When someone needs to bring the whole picture together.
01
An acquisition, launch, transition or compliance commitment has a firm deadline and significant consequences.
02
A complex or troubled initiative needs priorities, clear decisions and a workable path forward.
03
Independent organizations and competing stakeholders need to align around responsibilities and a shared outcome.
Selected experience
Different situations.
Connected leadership.
Integration
Blue Cross Life
Leading acquisition integration across business, legal, operations and technology for The Standard’s Canadian voluntary benefits business.
Healthcare implementation
Yukon National Pharmacare
Completed Pacific Blue Cross’s implementation engagement, coordinating dependencies and maintaining scope discipline against a fixed federal timeline.
Business transition
D.A. Townley
Led a Board-approved operating shutdown, completed on schedule and materially under budget, with all clients transitioned to new administrators.
Enterprise resilience
Pacific Blue Cross
Led continuity planning across approximately 30 departments with Deloitte, including leadership tabletop exercises to test and refine plans.
What I bring
Judgment. Alignment. Ownership.
Commercial perspective
CPA financial judgment and direct experience co-founding and operating a consulting and software business.
Leadership across boundaries
Connecting independent organizations and external specialists with the client’s decisions and delivery.
Attention through transition
Keeping internal capability, ownership and residual obligations in view as work moves into ongoing operations.

About Martin
A broader perspective.
A personal approach.
Based in Greater Vancouver, I’ve worked in Canada and internationally, across business, government and humanitarian operations.
My experience connects financial, operational and technology perspectives. I’m developing a greater emphasis on advisory leadership, governance and mentoring, while continuing to lead selected complex initiatives.
Start a conversation
What are you working through?
A consequential initiative, a difficult transition, or simply an introduction—get in touch.
Email: martin [at] martinbush [dot] com